SEO Brisbane

Initial Phone Call

We did say ‘we love to talk’, so naturally, we’ll give you a call to ascertain which of our Brisbane SEO Account Managers will best suit your business and industry - this way, you’ll hit the ground running with a dedicated point-of-contact from the outset and you’ll have a real person in Brisbane that you can turn to with any questions.

Our account manager will give you a call within 24 hours to introduce themselves, confirm your list of keywords, and iron out the finer details of the project so they can get started. This way, you know exactly who you’re dealing with and have an immediate point of contact if you ever have any questions.

We’re also huge fans of meeting our clients in person, so we’ll lock that in with you too if you feel the same.

In-Depth Audit

Next, we’ll conduct an in-depth audit of your website that includes the following:

• Keyword research
• Site audit
• Technical elements
• Onsite elements
• Content analysis
• User experience
• Backlink profile
• Competitor analysis

Quarterly SEO Strategy Revision

It’s important to roll with the punches of modern business; your brand is always evolving, adapting and growing, so your SEO strategy should do the same. We’ll evaluate your digital marketing plan every three months to ensure that we’re on track and applying the most logical and effective marketing strategies at any given time.

Analytics & Search Console

If your website isn’t already set up with Google Analytics tracking or you don’t have access to the current logins, we can easily take care of this.

We will also create Google Search Console and Google My Business accounts if you don’t have them already. “Google, what?” you ask? Don’t worry, we’ll teach you what these are and how to use them.

Conversion Tracking

Did you know that you can track every move your website visitors make? Take the sting out of digital marketing guesswork with Conversion Tracking - you’ll be able to see every action a potential customer makes on your website, such as clicking your phone number, filling out a form, or adding products to their shopping cart.

With access to this incredibly powerful data, we can assess how to strategically improve your website and then optimise accordingly.

On-site Optimisation

On-site Optimisation is where we typically start to make small, but hugely noticeable improvements to your website’s performance. This includes implementing changes like more effective title tags, cleaning up your website code, improving your website speed and upgrading the quality of your content in order to start attracting more of the right customers for your brand.

Content Marketing

High-quality content serves as the voice of your organisation; it gives visitors and potential customers an insight to your brand’s unique personality and your values, long before they submit an enquiry or give you a call. This in turn, supports your products and services and how you will eventually deliver these, helping potential customers form the choice of your business over your competitors.

As part of the audit process, we’ll take the time to understand what drives you and your team to build a successful business so that we can build a successful website to match. We’ll then either optimise your current content or suggest rewrites and additional pages so that your website ranks higher and converts leads into sales, faster.

Conversion Rate Optimisation

Once the most important ranking factors have been taken care of, our focus will switch to user experience.

After all, you don’t just want people to look at your site; you want them to either buy your product or contact you in some way! Since Google does actually look at how users interact with your site, conversion optimisation will help your rankings as well.

With increased traffic to your website, we now want to make sure that those visitors are actually buying or reaching out to you.

Link Building

Google algorithms are continually updating to detect poor backlink profiles better. This means quality will always be better than quantity.

Some tactics will work better for your industry than others. Our specialists will be able to put together a list of link opportunities that pass on not only link value, but also referral traffic. This can be a tough ask, but in modern SEO, it is absolutely worth the time and effort, particularly since link building is an ongoing task that will continue for the life of your campaign.

Reports & Communication

At the beginning of each month, you will receive an update and report from the month prior to show just how your site is performing, what tasks have been completed for the month, and what is planned for the following month's work.

A complete ranking and traffic report will accompany this overview - so if you are someone who wants to look through ALL the data, it's right there in front of you as well.

We believe in complete transparency, which is why we provide you access to our 24/7 task tracker, so you can see what tasks have been completed and what we're doing next all in real-time.