Reels and short video
Edited from your footage or ours, with a hook in the first second, on screen captions and a clear next step.
Social Media Marketing Brisbane
Social media marketing for Brisbane businesses
Instagram, Facebook and LinkedIn, planned, created and posted for you.
We plan, create and manage social content for Brisbane businesses: the strategy, the design, the Reels, the posting, the comments and the paid social, all reported in plain English against what it did for the business.
- A content plan built around your business and customers
- Creation, design and posting handled for you
- Community management and engagement covered
- Paid social where it genuinely earns its keep
Businesses we've worked with
Instagram marketing Brisbane
Instagram marketing for Brisbane businesses
Instagram is where Brisbane customers go to see whether a business looks the part. Someone finds you on Google or hears your name from a friend, then opens Instagram to check your work, your people and whether you are still active. An account that last posted in March does more damage than no account at all. We run Instagram as a working shop window: a steady rhythm of Reels, carousels and Stories that shows the quality of what you do, answers the questions people ask before they enquire, and sends them to your website or your phone.
The best Instagram content usually comes from inside the business, not a studio. We show you what to capture on your phone, a finished job, a before and after, the team at work, a quick answer to a common question, and we turn it into content that looks like your brand. Captions are written for people and for search, because Instagram posts now show up in Google results and in Instagram's own keyword search, not just under hashtags. Brisbane suburb locations and local tags help nearby customers find you.
A good fit for: Hospitality, beauty and wellness, home and trade services with visual work, retail and online stores, property, and any owner happy to be the face of the business.
Carousels and single posts
Before and afters, how it works, what it costs and proof it works, designed to your brand.
Stories and Highlights
Behind the scenes, offers and FAQs, saved into Highlights so a new visitor gets the full picture in a minute.
Profile set up
Bio, link, contact buttons, Highlights covers and a grid that reads well at a glance.
Engagement
Comments and direct messages answered in your voice within agreed hours, so enquiries never sit.
Measurement
Reach, profile visits, website taps and enquiries. Follower counts are a vanity metric and we treat them that way.
Facebook marketing Brisbane
Facebook marketing for Brisbane businesses
Facebook still reaches the widest age range of any platform, and for many Brisbane customers over 35 it is the one they open every day. It is also the trust check. Before someone rings a business they found on Google, they often look at the Facebook Page for recent posts, reviews and proof that real people are behind it. A Page with an old cover photo and a last post from two years ago quietly costs enquiries.
We run Facebook as the place your community sees you: posts adapted from your Instagram content rather than copied, local news and offers, reviews and recommendations put to work, events and seasonal pushes, and Messenger enquiries answered properly. Local Facebook groups are still where plenty of Brisbane residents ask for a recommendation, and a Page that looks alive is the one that gets tagged in the replies.
A good fit for: Local services and trades, clinics, cafes and restaurants, community facing businesses, and any business whose customers are mostly 35 and over.
Page set up and refresh
Cover, about, services, hours, call to action button and review settings done properly.
Content shaped for Facebook
Longer captions, link posts and albums, built for how people use Facebook rather than pasted from Instagram.
Reviews and recommendations
A simple routine for asking happy customers, and a reply to every review, good or bad.
Facebook and Instagram ads
Meta campaigns for awareness, offers and retargeting, tracked through to enquiries, with the budget paid to Meta from your own ad account.
Messenger and comments
Enquiries, questions and the occasional complaint handled in your voice.
Reporting
Reach, engagement, Page visits, Messenger enquiries and website actions, explained in plain English.
LinkedIn marketing Brisbane
LinkedIn, when you sell to other businesses
If your customers are other businesses, LinkedIn is usually worth more than Instagram and Facebook combined.
The work is founder led. Posts written in your voice about the problems you solve, the jobs you have done and what you actually think, backed by a company page that looks current. We plan the themes, draft the posts from short conversations with you, and look after the company page, so you stay visible to Brisbane decision makers without spending your evenings writing.
Good for professional services, B2B suppliers, consultants, recruiters and anyone selling to businesses across South East Queensland. If LinkedIn is your main channel, it pairs well with content marketing on your own website, so the ideas you post live somewhere Google can find them too.
A practical monthly rhythm
Planned, created and managed for you
The exact mix is tailored to your business. We agree the cadence first, then keep creation, approvals and reporting straightforward.
01
Plan
A clear content calendar tied to your services, seasons and customer questions.
02
Create
Platform-ready designs, captions, images and short-form video.
03
Publish
Scheduling and posting handled consistently, with your approval.
04
Improve
Plain English reporting that shapes the next month of content.
Social media marketing Brisbane
Local support with a clear operating rhythm
Launch North plans social media around the way your customers discover, remember and assess the business. You know what is being created, when it will be reviewed and what the reporting means.
Channel decisions
Choose platforms around audience behaviour, content capability and the job social needs to do.
Content inputs
Agree what your team supplies and what Launch North writes, designs, edits or coordinates.
Approval control
Review planned content before publishing, with account ownership and access kept clear.
Community boundaries
Set expectations for comments and messages, including what needs your team's specialist response.
Paid social role
Use promotion for a defined audience, offer or retargeting purpose rather than boosting every post.
Useful reporting
Connect reach and engagement with website actions and enquiries where tracking allows.
Social media, SEO or Google Ads?
Social keeps you remembered. Search catches people at the moment they need you. Most Brisbane businesses need some of both, and we will tell you straight where the first dollar should go: SEO for the long game, Google Ads for enquiries this month, or social to make both work harder.
Latest insights
Related reading
Recent articles from the Launch North team worth a look.
The right channels
Show up where your customers spend their time
We choose platforms around your audience and goals, then shape each piece of content for the way people actually use that channel. For most Brisbane businesses that means Instagram and Facebook done properly, LinkedIn when you sell to other businesses, and TikTok or YouTube only when there is a real reason.