SEO Gold Coast

Introductory Phone Call

As we mentioned before, we love talking! So, you can expect a phone call introduction so we can assign you with our most well suited SEO Account Manager for your business. They will be your point-of-call for anything to do with your Search Engine Optimisation campaign, meaning you will have a real person you can turn to for any questions you have along the way!

Your SEO Gold Coast Account Manager will call you within 24 hours to introduce themselves to you, consolidate your targeted keywords, and confirm any information they need to hit the ground running. We do this so you always know who you are working with and have a point of contact so all your questions.

We also love meeting with our clients in person, so we will make it a date or grab a coffee if you would like!

Thorough SEO Audit

Then we will complete a thorough SEO and website audit which includes:

• Keyword research
• Website audit
• Technical optimisation
• On-site factors
• Content examination
• User experience
• Referring domains and backlinks
• Competition research

3-Month SEO Strategy Revision

In business, it is absolutely critical to be constantly adapting and evolving to keep up with your industry's growth - it is the same in Search Engine Optimisation. This is why our team evaluated your digital marketing strategy and plan every 3 months. We have found that doing this ensures that we are on track to get your business great rankings and using the best tactics.

Search Console & Analytics

If it is not already, we will setup your website with Google Analytics data tracking so we know the ins and outs of your site's performance. Next, the team will create your Google Search Console and Google Business profiles. And, if you don't quite understand what those account mean, don't worry - we'll teach you how to use these and what we use them for.

Track Conversions

Once Google Analytics and Search Console have been setup, we will start tracking every move your visitors make - yes, we can do that. After doing so, we can remove the guesswork out of your SEO Gold Coast campaign and target the specific areas we know are letting down your online presence. This will allow us to boost your conversion rate and see the actions of your traffic, including: filling out a form, signing up to an email list, clicking a phone number, or adding products to a cart.

On-site SEO

Generally, on-site SEO optimisation refers to the most basic, however hugely influential, SEO elements on your site. Some of these include title tag optimisation, decluttering website code, site speed optimisation, and improving the quality of the content. 

Content Creation & Curation

Content is the best way demonstrate and give your customers an insight into your companies services, values and culture; and, it is critically important to Search Engine Optimisation. Google loves good, high-quality content - but, your customers love it even more. Search engines react to how your visitors react so we'll be keeping them in mind while creating your content.

As we complete your audit, your SEO Gold Coast team will take the time to understand you and your businesses team then align your website with your goals and mission. Next, we'll figure out if we need to optimise your current content or rewrite it all together - including, adding or combining pages.

Optimised Conversion Rate

Now that Google's most important ranking factors have been sorted, we will shift our focus to the user experience.

Let's be real, you don't just want people visiting your website, you want to convert them into sales of course! Since Google tracks and analyses the way visitors interact with our website, our help optimising your conversion rate will actually help improve your rankings too.

Our goal is also to help you convert the traffic we bring you.

Quality Backlinks

Your backlinks, referring domains, and entire backlink profile are a major factor in your search engine rankings. They are used by Google similar to a vote of confidence - the more website linking back to your website, the more authoritative Google assume you to be, therefore moving your rankings up.

The Google algorithm is continuously evolving and updating to detect poor quality backlinks. So, we will always stick to what Google says, quality over quantity.

Different link building strategies work better for specific industries. Our specialists will curate a list of link targets and opportunities based on their value, strength and domain rating. 

Reporting & Communication

Each month you will receive an update and report on your ranking improvements and progress of your SEO campaign. This will also detail the tasks we have completed and upcoming tasks scheduled for the following month.

Accompanying this overview will be your complete keyword ranking and traffic report - all the data, summarized in one report monthly.

Our company believes entirely in 100% transparency! Because of this, we provide you will access to a 24/7 task tracker which updates live, in real-time so you can see what we are doing, what we have done and what we are going to do next.