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Launch North Insights: website and digital marketing guides
Practical thinking, plainly written. The Launch North article library covers websites, SEO, content, social media and digital growth, with every article published here in full.
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Read the latest practical guides from Launch North, with the full archive below.
4 Content Marketing Trends to Embrace in 2022
Content marketing has become a critical part of competing in the digital world. Over the years Google has put an increasing amount of weight on content marketing as a ranking factor, and because of this, we...
Read article: 4 Content Marketing Trends to Embrace in 2022
Ultimate WordPress SEO Guide: Optimise Your Site in 2022
Did you know that there are more than 1.1 billion websites currently active on the internet? When it comes to creating a WordPress website for yourself, you’ll have to find a way to compete with all of...
Read article: Ultimate WordPress SEO Guide: Optimise Your Site in 2022
Johnny Depp vs Amber Heard: What Google Trends are Telling Us
If you’ve been on social media at all over the past few weeks, you have no doubt seen the memes and news articles about Johnny Depp and Amber Heard battling it out in court. Reading comments on who’s...
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How to Grow Your Instagram Followers
How much would a million Instagram followers mean for your business? Instagram has over 1 billion users and is continually expanding. This makes it an excellent marketing tool for businesses trying to...
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The 4 Deadly Sins of SEO
Search Engine Optimisation (SEO) can be a tough nut to crack, it takes time, patience and the desire to continuously learn and stay up-to-date with the latest SEO changes. There are a few common mistakes...
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11 Fast & Effective Ways to Boost Your Online Conversions
Are you driving traffic to your website but you’re not converting leads? It’s an issue that a lot of business owners suffer but can be easily improved. Whether you’re driving paid ads, improving your...
Read article: 11 Fast & Effective Ways to Boost Your Online Conversions
5 Tips on Using SEO for eCommerce Websites
Did you know that Google holds over 86.6% of the search engine market today? That’s nearly nine out of every ten searches. And if you want your eCommerce website to be found online, you need to make sure...
Read article: 5 Tips on Using SEO for eCommerce Websites
The Ultimate SEO Trends for 2022
Read the latest stats and trends for everything SEO in 2022. We have summarised 65 of the hottest SEO and digital marketing trends that we’re seeing in 2022. Facebook Twitter LinkedIn Search Engine Stats...
Read article: The Ultimate SEO Trends for 2022
Online Shopping and Digital Marketing
The eCommerce takeover is well and truly here. Now more than ever, consumers are making purchases online. eCommerce is essentially the buying and selling of goods and services through the internet - which...
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How to Write Blogs that Hit the Mark
Blogs are an effective asset to many content marketing strategies in 2021. If you aren’t blogging in 2021, you aren’t really doing content marketing… Many people are unaware of when and why blogs came to...
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SEO in 2021: How to Succeed with SEO in a Changing World
SEO is a major driving force in the digital marketing space. For businesses, creatives and digital market agencies hoping to win in the search results, they need to constantly be refining their strategy and...
Read article: SEO in 2021: How to Succeed with SEO in a Changing World
How to Optimise and Increase Page Speed on WordPress
Google’s Core Web Vitals The Core Web Vitals is a relatively new update that was released in May 2020 by Google. This is a function used to measure the performance of your website by reviewing user-focused...
Read article: How to Optimise and Increase Page Speed on WordPress