Website Lab
Website Content Gap Mapper
See what your website already covers and which pages could genuinely help customers, clearly separated.
Existing pages versus opportunities
Your navigation, sitemap and internal links are read to group current pages. Suggestions only appear where a page type seems to be missing, and each comes with a reason it could help visitors.
Honest results only
Every finding comes from your real pages or your own answers, with the evidence shown beside it. If something cannot be read or measured, the tool says so rather than guessing. See how we put this into practice in our web design work.
Frequently asked questions
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