Cleanse
Gentle gel cleanser 150ml
Refill pouch $22, saves packaging and $10.
$32
All design directionsFieldwater Bag (0) 
Clinical calm and refills
Fieldwater
Skincare and cosmetics retail
A calm refill-first skincare store where repeat orders cost less, with refill prices and routine steps shown before checkout.
Fewer products, used properly
A routine you can finish in four minutes.
A quiet skincare store built around refills: shoppers choose glass once, then reorder lighter bottles and see the total before checkout.
Build my routine Take the skin quiz
Sample store: no real orders are placed
Refill pricing
Repeat orders cost less and ship lighter.
Routine steps
Products show where they sit in a simple sequence.
Ingredient index
Full lists and percentages stay easy to find.
A few things in stock right now
Sample products for demonstration
Treat
Hydrating serum 30ml
Hyaluronic blend for daily use.
$58
Protect
Daily moisturiser 50ml
Refill pouch $32, lighter glass free bottle.
$44
Treat
Overnight mask 60ml
Used twice weekly after the serum.
$38
Your bag
Your bag is empty. Add a sample product above to see how the cart works.
Subtotal (sample prices)
$0
Fictional demonstration concept designed by Launch North to show our design range. Not client work, and no results are implied.
The design system
What makes this concept its own brand
A leaf green and stone palette with frosted product cards, refill pricing beside every product and a working sample bag. The concept shows how considered skincare brands can sell refills without a wellness sales pitch.
- Palette
- Leaf green, stone and deep forest
- Type
- Light humanist display with clear pricing
- Buttons
- Rounded refill and bag actions
- Function
- Working sample bag with refill logic
Other directions
Yours would not look like this one
We start from your brand, your customers and the way people buy from you, then design accordingly.
Ironbark ElectricalRugged and conversion led, for electrical contracting and tradesKettleworth PlumbingWarm, curved and reassuring, for plumbing and home servicesHarbour and VineElegant and listing led, for real estate and propertyHalloran AdvisoryPrecise and credible, for professional and financial servicesSoleraImmersive and atmospheric, for hospitality, venues and tourismThornbury OsteopathyCalm and unhurried, for health, wellness and allied healthAurel StudioArt directed editorial, for architecture, interiors and premium visual workKestrel ConstructionsArchitectural and staged, for builders and constructionFernhill LandscapesOrganic and generous, for landscaping and outdoor servicesMarrow and KellQuiet authority, for legal servicesBayline DentalClinical and reassuring, for dental and medical practicesMaren Skin StudioSoft editorial, for beauty and wellnessTorque LaneIndustrial and direct, for automotive and mechanicalBrightwater CleaningBright and quote first, for cleaning servicesNorthline Pest ControlStraightforward and warranted, for pest controlQuill and ColumnLedger precise and plain spoken, for accounting and bookkeepingOdette LaneEditorial and shop led, for women's fashion e-commerceVolt and CoMeasured and system led, for electrical contracting and tradesPipework LocalDiagnostic and practical, for plumbing and home servicesField Notes PropertyResearch rich and editorial, for real estate and propertyCommon Ground AdvisoryCollaborative and visual, for professional and financial servicesMorrow HouseProgrammed and cultural, for hospitality, venues and tourismKinetic RoomsEnergetic and progress based, for health, wellness and allied healthNorthform CollectiveModular and process transparent, for architecture, interiors and premium visual workSteadfast BuildDomestic and decision ready, for builders and constructionGrounded GardensSeasonal and data informed, for landscaping and outdoor servicesPlain Sight LawGuided and plain speaking, for legal servicesLittle Grove PaediatricsFamily centred and preparatory, for dental and medical practicesAfterglow ClubMembership led and graphic, for beauty and wellnessMile Marker AutoTransparent and record based, for automotive and mechanicalRoom by RoomCustomisable and checklist led, for cleaning servicesHabitat WatchMonitoring and evidence led, for pest controlOpen LedgerWelcoming and service focused, for accounting and bookkeepingAssembly LabelledWardrobe based and functional, for women's fashion e-commerceCord and ClayHandmade and grounded, for homewares and ceramicsThe Slow PantryProvenance rich and appetising, for gourmet food and pantryMaison Vale HairWarm editorial luxury, for hair salons and barbersNorth and Co BarberStructured and confidently modern, for hair salons and barbers
Ready when you are
Let’s build a website your business can be proud of.
Start the guided brief in about ten minutes. There is no payment required to begin and you will know what is included before anything is built.